Pradeep Bandara
Growth Marketing Manager
- Open to full-time roles
- Dubai, UAE
- Own UAE Residence Visa
- Available with 1 month's notice
Tools I use daily
Pradeep Bandara · Growth Marketing Manager in Dubai, UAE
Growth marketing that turns attention into revenue.
I plan the strategy, run the campaigns, rank brands on search and AI, make the creatives and build the websites behind them. Now looking for my next full-time role.
Open to work
Looking for my next full-time role in the UAE.
Roles I'm targeting
- Growth Marketing Manager
- Performance Marketing Manager
- Digital Marketing Manager
- SEO & GEO Lead
- Website & Web Application Developer
- Marketing Technologist
- Notice
- Available with 1 month's notice
- Based in
- Dubai, UAE
Proven with real budgets
Managing AED 25,000+ a month across Google, Meta, Snapchat and TikTok for 4 Dubai brands today.
A marketer who can build
I build the landing pages, stores and tracking myself, so campaigns never wait on a developer.
UAE market experience
1+ year in Dubai across real estate, furniture, automotive and e-commerce brands, within 3+ years overall across the UAE and Sri Lanka.
What I bring
Full-funnel growth, owned by one person.
What I can own on your team: strategy, media, search, creative and the website itself.
01
Growth Strategy
Funnel mapping, channel mix, budgets and KPI targets. A clear plan from first click to repeat customer.
02
Paid Media
Google, Meta, TikTok, Snapchat and ChatGPT Ads, structured for testing and optimised for CAC and ROAS.
03
SEO · GEO · AEO
Rank on Google, get cited by AI engines like ChatGPT, Gemini and Perplexity, and win the direct answer.
04
Image Editing & Design
Social media posts, ad creatives, carousels, banners, stories and product photo retouching.
05
Video Editing
Reels and short-form, video ads, product and promo videos, edited with hooks, captions and motion text.
06
Tracking & Analytics
GA4, Tag Manager, Meta, TikTok and Snapchat pixels, plus A/B tests and reporting you can trust.
07
Email & Automation
Klaviyo flows, A/B-tested campaigns and Zapier/Make automations that keep customers coming back.
08
WordPress, Shopify & Laravel
Business sites, e-commerce stores, web apps and ERP systems, built, managed and optimised for search.
Experience
Where I've been growing brands.
Digital Marketing Specialist & Web Developer
Venduras · Wood Culture Furniture LLC · T&J Capital Real Estate · Brandmmerce
- Manage AED 25,000+ monthly ad spend across Google Ads, Meta, Snapchat and TikTok for 4 brands, testing audiences, creatives and retargeting to improve CAC and ROAS.
- Develop and maintain 4 company websites, improving page speed, Core Web Vitals and mobile responsiveness.
- Run e-commerce websites end to end: product catalogues, payments, checkout and store performance.
- Drive SEO and GEO rankings through technical, on-page and local SEO with schema markup, plus optimisation for AI search engines.
- Set up conversion tracking (GA4, Tag Manager, Meta, TikTok and Snapchat pixels) for accurate attribution.
- Built 4+ Klaviyo email automations with A/B-tested subject lines and send logic.
Digital Marketing & Web Developer
Kashif Cars
- Redesigned the company website for better UX and faster load times.
- Managed SEO and Meta Ads campaigns end to end, improving organic visibility and lead volume.
Founder & Lead Developer
FalconZoft
- Built 10+ Laravel web applications, including ERP and membership systems, with REST API integrations and optimised MySQL databases.
- Delivered 40+ custom WordPress websites and 2 Shopify stores, including bespoke themes, custom plugins and WooCommerce stores.
- Delivered SEO-ready, mobile-responsive websites and led paid and organic growth campaigns for clients in Sri Lanka, the UAE and Australia.
Trainee Software Developer
- Built web applications using PHP (Laravel) and .NET MAUI, optimising MySQL queries and database structure for performance.
- Designed and customised WordPress sites, themes and plugins.
Selected work
Websites and stores I've built and grown.
Live recordings of real client sites. Open any project for the full case study.
More projects
Brandmmerce
Website for a brand growth partner taking brands into India, the Middle East, Africa, East Europe and Central Asia.
Al Bedayer Garage
Premium car repair and maintenance garage in Dubai, built to rank locally and turn visitors into WhatsApp enquiries.
FZ-Tools
Free all-in-one toolbox: video downloads, image conversion, background removal and PDF tools, with no signup.
Eventz Photography
Event photography studio in Sri Lanka: birthdays, concerts and parties shown as event-by-event galleries.
Redtradeco
Global trading and distribution company for authentic branded footwear, apparel and lifestyle goods.
FalconZoft
My own studio: websites, Shopify stores, Laravel apps and ad campaigns for clients worldwide.
Platforms
WordPress, Shopify and Laravel. Built, managed and ranked.
40+ sites built WordPress
Business websites, blogs and WooCommerce stores, built custom and kept fast, secure and ranking.
Develop
- Custom themes & plugins
- Elementor page building
- WooCommerce stores
- Forms, bookings & integrations
Manage
- Updates, security & backups
- Speed & Core Web Vitals
- Hosting, migrations & SSL
- Content & product updates
SEO
- RankMath & Yoast setup
- Schema markup
- Technical & on-page fixes
- Local SEO & blog content
Stores built & managed Shopify
Shopify stores set up, customised and managed end to end, from catalogue to checkout to campaigns.
Develop
- Store setup & theme customisation
- Custom sections & landing pages
- Apps & integrations
- Payments, shipping & checkout
Manage
- Products, collections & inventory
- Offers, discounts & bundles
- Merchant Center product feed
- Klaviyo email & reviews
SEO
- Titles, meta & URL structure
- Product & collection SEO
- Schema & rich results
- Speed & image optimisation
10+ apps built Laravel
Custom web applications for when a template isn't enough: ERP, POS, membership and e-commerce systems.
Develop
- ERP, POS & admin dashboards
- Custom e-commerce stores
- Filament & Livewire
- REST APIs & integrations
Manage
- Hosting & deployments
- MySQL design & optimisation
- Roles & access control
- Maintenance & new features
SEO
- SEO-ready page structure
- Sitemaps & schema
- Fast server-rendered pages
- Tracking built in
Approach
A structured playbook for every channel.
Every brand gets a full funnel. Every channel gets a structure that makes testing and scaling predictable.
-
1
Awareness
Reach the right people
- Meta & TikTok reach and video
- YouTube & Demand Gen
- Snapchat stories
- SEO content & GEO
-
2
Consideration
Turn interest into intent
- Engager & viewer retargeting
- Non-brand search
- ChatGPT Ads
- Reels, carousels, UGC
-
3
Conversion
Win the sale or lead
- Brand search & Shopping
- Performance Max
- Catalogue / DPA retargeting
- Landing pages & CRO
-
4
Retention
Grow lifetime value
- Klaviyo flows
- Customer-list audiences
- Upsells & review asks
- WhatsApp follow-up
- 1 Search
- Brand, non-brand and competitor campaigns split by intent; tight ad groups, RSAs, sitelinks and negatives.
- 2 Performance Max
- Asset groups per product category or service, with audience signals from customer lists and site visitors.
- 3 Shopping
- Merchant Center feed with optimised titles, and priority tiers for best sellers and margin.
- 4 Demand Gen & YouTube
- Video and image prospecting plus remarketing to visitors and viewers.
- 1 Prospecting (TOFU)
- Broad and Advantage+ audiences with video and reach to build warm pools.
- 2 Retargeting (MOFU)
- Engagers, video viewers and site visitors with proof, offers and lead forms.
- 3 Conversion (BOFU)
- Catalogue / DPA ads to viewers and cart abandoners; Advantage+ Shopping for scale.
- 4 Creative testing
- A separate test campaign with 3–5 concepts per round; winners move into scaling campaigns.
- 1 Spark Ads
- Boost organic and creator posts so ads look native to the feed.
- 2 Conversion campaigns
- Optimised to pixel events with broad targeting and steady creative refresh.
- 3 Hook testing
- Several first-3-second hooks per video to find what stops the scroll.
- 4 Catalogue ads
- Product feed retargeting for e-commerce stores.
- 1 Story & collection ads
- Vertical creative built for younger UAE audiences.
- 2 Pixel conversions
- Snap Pixel events for purchases and leads.
- 3 Lookalikes
- Seeded from buyers and high-value leads.
- 4 Retargeting
- Site visitors and engagers with offer-led creative.
- 1 Conversational intent
- Ads appear next to relevant answers, so campaigns are built around the questions people ask.
- 2 Topic-based groups
- Themes grouped by problem and buying stage instead of single keywords.
- 3 Answer-matched pages
- Landing pages that continue the conversation and answer the follow-up question.
- 4 Measurement
- UTM-tagged traffic tracked in GA4 and compared against search and social.
- 1 Welcome series
- Turns new subscribers into first-time buyers.
- 2 Abandonment flows
- Browse and cart abandonment with timed reminders.
- 3 Post-purchase
- Thank-you messages, review asks and cross-sells.
- 4 A/B testing
- Subject lines and send logic tested to raise opens and clicks.
SEO
Search Engine Optimisation
Rank on Google and Bing.
- Technical SEO and Core Web Vitals
- On-page optimisation and internal linking
- Off-page and local SEO, Google Business Profile
- Schema markup, RankMath / Yoast, SurferSEO, SEMrush
GEO
Generative Engine Optimisation
Get cited by ChatGPT, Gemini, Perplexity and Google AI Overviews.
- Clear entity and brand information across the web
- Authoritative, well-structured content AI can quote
- Organization, product and FAQ schema
- Monitoring how AI tools describe the brand
AEO
Answer Engine Optimisation
Be the direct answer in snippets, voice and AI results.
- Answer-first content: question, short answer, then detail
- FAQ and How-To sections with schema
- Featured snippet and People Also Ask targeting
- Conversational and voice-search phrasing
Creative
Ad creatives, social content and video. Made in-house.
I edit the images and videos my campaigns run on, so creative testing never waits on a designer.
Image editing & design
- Social media posts
- Ad creatives
- Carousels
- Stories
- Banners & web graphics
- Product photo retouching
- Thumbnails
Video editing
- Reels & short-form
- Video ads
- Product videos
- Promo & event videos
- Captions & subtitles
- Motion text & transitions
Samples of posts, ad creatives and videos are available on request. Ask for samples
About
A marketer who can build, and a builder who can sell.
Growth Marketing Manager in Dubai with 3+ years of experience across the UAE and Sri Lanka, including 1+ year in Dubai. I own growth end to end: strategy, paid media, SEO, GEO and AEO, creative, tracking, and the websites and apps that turn traffic into revenue.
Today I manage AED 25,000+ per month in paid media across Google, Meta, Snapchat and TikTok for 4 Dubai-based brands, and I already work with the newest channel: ads inside ChatGPT.
I also build. With 10+ Laravel applications, 40+ WordPress sites and Shopify stores behind me, campaigns never wait on a developer, landing pages ship fast and tracking is set up properly from day one.
I edit my own images and videos too: social posts, ad creatives, carousels, reels and video ads, so creative testing never stops.
I'm also the founder of FalconZoft, working with clients in Sri Lanka, the UAE and Australia.
Based in
Dubai, UAE
Visa
Own UAE Residence Visa
Notice period
Available with 1 month's notice
Nationality
Sri Lankan
Education
BSc (Hons) in Information & Communication Technology
Rajarata University of Sri Lanka, 2019 – 2024
Languages
English (Professional), Sinhala (Native)
Toolkit
Skills and platforms.
Paid Media
- Google Ads (Search, PMax, Shopping, Display, YouTube)
- Meta Ads
- TikTok Ads
- Snapchat Ads
- ChatGPT Ads
- Budgeting & bidding
- Creative testing
SEO · GEO · AEO
- Technical SEO
- On-Page
- Off-Page
- Local SEO
- Generative Engine Optimisation
- Answer Engine Optimisation
- Schema Markup
- RankMath
Yoast- SurferSEO
SEMrush
Tracking & Analytics
- GA4
- Google Tag Manager
Search Console- Meta Pixel
- TikTok & Snapchat Pixels
- A/B Testing
- Reporting
Email & Automation
- Klaviyo Flows
- A/B-tested campaigns
- Zapier
- Make
Creative
- Image editing
- Social media posts
- Ad creatives
- Video editing
- Reels & short-form
- Video ads
AI Tools
- ChatGPT
Claude- Gemini
- Midjourney
- Stable Diffusion
WordPress
- Custom themes
- Custom plugins
Elementor
WooCommerce- RankMath / Yoast
- Speed optimisation
- Security & backups
Shopify
- Store setup
- Theme customisation
- Apps & integrations
- Product & collection management
- Shopify SEO
- Merchant Center
Laravel & Web Apps
PHP- Laravel
Filament
Livewire- REST APIs
MySQL- ERP Development
- HTML5
- CSS3
JavaScript
Alpine.js
Hosting & DevOps
cPanel- DNS
- SSL
- Server configuration
- Website migrations
- Backups
Git
FAQ
Quick answers.
The things recruiters usually ask first.
Who is Pradeep Bandara?
Pradeep Bandara is a Growth Marketing Manager based in Dubai, UAE, with 3+ years of experience across the UAE and Sri Lanka, including 1+ year in Dubai. Pradeep runs paid media, SEO, GEO and AEO, tracking and creative, and builds the WordPress, Shopify and Laravel websites behind them.
Is Pradeep Bandara open to work?
Yes. Pradeep is open to full-time roles in Dubai and across the UAE, available with 1 month's notice, and holds an own UAE residence visa, so no visa sponsorship is needed.
What roles is Pradeep looking for?
Growth Marketing Manager, Performance Marketing Manager, Digital Marketing Manager, SEO & GEO Lead, Website & Web Application Developer and Marketing Technologist roles.
What does Pradeep specialise in?
Google, Meta, TikTok, Snapchat and ChatGPT Ads; SEO, GEO and AEO; GA4 and pixel tracking; Klaviyo email automation; image and video editing; and building and managing WordPress, Shopify and Laravel websites. Pradeep currently manages AED 25,000+ a month in ad spend for 4 Dubai brands.
How can I contact Pradeep Bandara?
Email hello@pradeepbandara.online, send a WhatsApp message to +971 56 358 0371, or connect on LinkedIn.
The path so far
- 2023 First client websites and campaigns as FalconZoft
- 2025 Moved in-house in Dubai
- Now AED 25K+ a month in ad spend across 4 brands
- Next Growing your brand, full-time
Contact
Let's talk about the role.
Hiring for growth, performance or digital marketing? I'm open to full-time roles in Dubai and across the UAE, available with 1 month's notice, and I reply within 24 hours.
Email me
hello@pradeepbandara.online
-
Emailpradeepbandara4853
@gmail.com - WhatsApp+971 56 358 0371
- LinkedInView profile
- Based inDubai, UAE